Dubai-based ride-hailing service Careem Networks FZ is looking for new ways to get ahead of main rival Uber Technologies Inc in the Middle East.
Careem launched an accident insurance programme for passengers as well as drivers in Turkey and is planning to soon expand the service to other countries in the region, said Ibrahim Manna, managing director for emerging markets. The company has signed a deal with global insurance broker Price Forbes for policies that would pay up to US$20,000 (RM81,506) to cover expenses related to deaths or serious injuries caused by an accident during Careem rides.
Uber only offers insurance for its drivers in Istanbul, leaving its customers uncovered. Careem plans to launch its in-ride insurance program everywhere it operates “as soon as possible”, Manna said. The company currently operates in over 100 cities in 14 countries, according to its website.